Comments on: Sometimes You’re Gonna Step In It… http://www.sociallyengagedmarketing.com/2009/01/sometimes-youre-gonna-step-in-it/ Multifamily Social Media Marketing Solutions Sat, 04 Feb 2012 18:15:21 -0500 hourly 1 http://wordpress.org/?v=3.3.1 By: Alan Underkofler http://www.sociallyengagedmarketing.com/2009/01/sometimes-youre-gonna-step-in-it/comment-page-1/#comment-14 Alan Underkofler Wed, 07 Jan 2009 16:28:00 +0000 http://sociallyengagedmarketing.com/?p=56#comment-14 Yes, sometimes you are going to step in it! And sometimes the perception of a few will get a mob of bloggers talking about something that I still am trying to figure out what the real harm was... So I encourage brands to step into Social Media and engage us! Sure you will get it wrong sometimes, and quite possibly have your message taken in a completely different way than you expected but in the end it will be well worth joining the conversation! Yes, sometimes you are going to step in it! And sometimes the perception of a few will get a mob of bloggers talking about something that I still am trying to figure out what the real harm was… So I encourage brands to step into Social Media and engage us! Sure you will get it wrong sometimes, and quite possibly have your message taken in a completely different way than you expected but in the end it will be well worth joining the conversation!

]]> By: Charity Hisle http://www.sociallyengagedmarketing.com/2009/01/sometimes-youre-gonna-step-in-it/comment-page-1/#comment-13 Charity Hisle Wed, 07 Jan 2009 13:29:00 +0000 http://sociallyengagedmarketing.com/?p=56#comment-13 Thank you Daria! Thank you Daria!

]]> By: Daria Steigman http://www.sociallyengagedmarketing.com/2009/01/sometimes-youre-gonna-step-in-it/comment-page-1/#comment-12 Daria Steigman Tue, 06 Jan 2009 20:29:00 +0000 http://sociallyengagedmarketing.com/?p=56#comment-12 Hi Charity,<br/><br/>I'm honored that my post on context and self-censorship helped spark your post about responsibility. It can be a rough online world right now for brands, whether "personal," corporate, or organizational. But I agree with you: your members, customers, and clients are interacting online, and you don't want to be standing on the sidelines. Thus, it is no longer a matter of whether to participate but rather of figuring out how and where best to engage your stakeholders online, and making sure you have a plan to do so that aligns with your business goals. <br/><br/>Best,<br/>Daria Hi Charity,

I’m honored that my post on context and self-censorship helped spark your post about responsibility. It can be a rough online world right now for brands, whether “personal,” corporate, or organizational. But I agree with you: your members, customers, and clients are interacting online, and you don’t want to be standing on the sidelines. Thus, it is no longer a matter of whether to participate but rather of figuring out how and where best to engage your stakeholders online, and making sure you have a plan to do so that aligns with your business goals.

Best,
Daria

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